Should I have a .com or is it ok to go with something else like .net or .org?

Today I was asked by an internet coaching client whether he should go with a .com or was it ok to use a .org if his preferred domain name wasn’t available.

Here’s the gist what I told him:

Traditionally .com’s are seen as a universal domain name, used in pretty much any country of the world.

When searching for a product or service not necessarily from your own country, you will automatically assume the web address will end in a .com, right?

You won’t automatically go searching for a website that ends in .org, I can almost guarantee!

So my answer to his question was that without a doubt I would go for a .com wherever possible.

Now, if you are offering a product or service that is specifically targeted to a specific country (so in my case, Australia), you should consider a domain ending in .com.au (replacing the .au with your country’s code).

So for me, it’s .com all the way, or .com.au if I’m offering a product I can only offer to Australians.

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